Tag: Bulk Merge Data

Use these data cleansing techniques to improve Salesforce Data Quality

Your CRM solution is only as powerful as your data is accurate.

In any CRM, your most important objects will be Leads, Accounts, and Contacts. These three objects are the pillars of your data strategy — they’re everything you need to succeed. But when this data is incorrect, it can lead to gaps in knowledge, redundant labor, and fruitless efforts.

Why is Data Quality so important for your business?

sales teams to prospects, helps teams score their prospects, and helps teams track key metrics and engagement. But in a world inundated with data, it can be difficult to assure data quality. Let’s take a look at what you need to make sure that your data quality remains high.