In 2006, Salesforce adopted the use of agile processes in the development of business software systems. The result? Using an iterative, scrum-based approach, Salesforce has changed the way it builds and adapts systems. Today, the company has $21.25 billion in annual revenue and 150,000 customers. Companies should consider using Salesforce’s approach to agile transformation in […]
Learning institutions are comprised of various departments, all of which require the same data to accomplish different missions. So why have a different IT solution for each department? Often, educational institutions build their database management systems from the ground up or use cookie cutter software platforms that are not customized to meet all of their […]
The traditional method for making B2B purchases is full of unnecessary hassles, especially in a world where shoppers relish convenience. For example, B2B buyers must often speak to an account manager or salesperson to get things started, which stands in stark contrast to how most online purchases are made. Whether you’re new to the B2B […]
The recent launch of the Salesforce Tableau CRM brings together expertise in managing the relationship and marketing data with unparalleled data visualization. By combining the strengths of the Salesforce platform with the Tableau visualization capabilities, your business can drive sales and understand data better. Here are five reasons why you need Salesforce Tableau CRM for […]
Salesforce is a powerful tool, allowing you to engage with customers and manage all aspects of your business from one integrated platform. It’s also an ideal way to quickly convert leads to cash-paying customers with functions that accelerate quotes and allow for deals to be closed quickly.
lesforce, provides a major benefit for businesses. Your sales and marketing teams can easily reach a large audience with personalized messaging. Current and past customer documentation is available in real-time. And your team has a wealth of data at their fingertips to help you better serve the customer and improve profitability. But what happens when the CRM data quality is faulty?
How to plan a successful Salesforce Implementation? You’ve decided to join the millions of businesses using Salesforce CRM. But what comes next? Salesforce CRM is a complex tool — and integrating it with your existing culture, processes, and infrastructure will take some time. So let’s take a look at how to plan a successful implementation with our Salesforce CRM checklist.
How many salespeople can close a deal in one call? Unless you’re Leonardo DiCaprio in The Wolf of Wall Street, you probably need to put in more work. Some studies suggest that it takes at least eight touchpoints before you can have a meaningful conversation with a prospect.
Your CRM solution is only as powerful as your data is accurate.
In any CRM, your most important objects will be Leads, Accounts, and Contacts. These three objects are the pillars of your data strategy — they’re everything you need to succeed. But when this data is incorrect, it can lead to gaps in knowledge, redundant labor, and fruitless efforts.
Salesforce is today’s premier customer relationship management suite — and many companies are building their processes and data management around it.
But first, why would you want to integrate your Salesforce CRM with other solutions? Through integration, you can: